In order for a business to achieve healthy levels of profitable sales of the right kind it is essential that its sales & marketing function is in good shape, it’s sales material is appropriate, well-pitched and persuasive, and that the proposals it produces for individual customers addresses those customers needs.
Our approach starts with a free, initial, confidential, no-obligation, consultation. Following this - and only if you wish to do so - we will work to clearly defined objectives and costs to deliver a sales package designed to meet your specific needs.
Depending on your requirements, this process may focus on your whole sales process; it may focus on your sales material in general; or it may focus on a specific element, such as your customer proposals.
The review is designed to quickly identify potential areas of development for your business and opportunities to maximise results from your available resources. Key areas covered will depend on where you want to focus. When this has been completed we can establish if and how Rob Parker Associates can assist you.
To arrange for your free, initial, confidential, no-obligation, consultation click here.
Sales Process Review
? What is your target market, and what are the needs of this market?
? What do you sell, and what benefits do you offer?
? How do you approach the market; what is your sales process?
? Who are your competitors; how do they match up?
? What resource do you have, and who does the selling?
? What is your sales process?
? What material do you use?
? How do you pitch your offering to the market?
? Do you sell the benefits you offer?
? What potential business do you have in the pipeline?
? How do you manage your pipeline?
? What results do you get; how would you like to improve?
Sales Material Review
? What is your basic value proposition?
? How do you communicate this; what sales material do you use?
? Does it differentiate you from your competition?
? Does it sell the benefits you offer?
? What results do you get; how would you like to improve?
Customer Proposal Review
? Do you submit proposals to individual customers; and do those proposals address individual customers needs?
? Do you have proposal material and a method for producing proposals that is easy to use, yet allows you to focus on individual customers?
? Do you do RFI’s, PQQ’s, ITT’s, RFP’s etc?
? Do you demonstrate compliance with each customer’s specification?
? Do they differentiate you from your competition?
? Do they take an inordinate amount of time to complete?
? What results do you get; how would you like to improve?
To arrange for your free, initial, confidential, no-obligation, consultation click here.
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